Hey Kiwis, current production times for make-to-order seat covers is 10 days. Website doesn't show stock levels, so feel free to give us a call to check stock.

  • FAQ



Seat Cover materials

Are your seat covers waterproof?

Yes! Our seat covers are 100% waterproof, rot-proof and life-proof. Over 100,000 hardworking legends have given our seat covers a thrashing - farmers, contractors, surfers, plumbers, truck drivers, builders, hunters, workers and adventurers.

How do I clean my car seat covers?

It’s important to give your seat covers a little TLC to keep them working just as hard as you do.

Follow these steps to clean your seat covers every couple of months:

  1. Vacuum covers to remove loose dirt, dust and gravel.
  2. Remove the cover from the seat.
  3. Hose off any loose dirt with cold running water.
  4. Put seat cover in bucket of cold water and leave to soak for several minutes.
  5. Use a gentle bristle brush to give seat cover a light scrub.
  6. If it is still dirty, leave to soak in a bucket of warm water overnight.
  7. Lie flat or hang to dry before putting them back on your vehicle.
  8. Your cover may fade slightly after cleaning.

You can read our comprehensive guide on How to Clean your car seat covers here

Which colour is better? Slate grey or black?

Colour preference very much depends on what it is you are going to be doing with your vehicle. Slate grey is great for hiding dirt, mud and grime.
Whereas black is better for hiding oil and grease.

It is also worth noting, that black can heat up slightly in direct sunshine. For this reason we recommend getting grey for quad bike seat covers and tractor seat covers. As these vehicles often are in more exposed to direct sunlight. 

What materials do you use to make your car seat covers?

We only work with the highest quality, durable materials to create our robust and rugged car seat covers. Our car seat covers are made from the most heavy-duty canvas material, the strongest nylon thread, and the softest cotton drill.

We chose to manufacture our seat covers from 12oz canvas because it is well renowned for its durability. This heavy-duty fabric is made from a blend of polyester and cotton.

Cotton drill is a high strength mid weight cloth, which is both abrasion and water resistant. It is also coated with UV protection and rot/mildew resistant finish. Cotton Drill is currently is only available for order over the phone or via email. 

Click here to read more about our materials.

Fitting your Seat covers

How do I fit my Rugged Valley car seat covers?

It’s pretty important to make sure you fit our car covers correctly to ensure complete protection through any rough wear.

You can read our comprehensive guide to fitting your Rugged Valley car seat covers here.

Are they custom fit or universal?

Custom fit all the way! We understand that Kiwis need seat covers that can take a thrashing. We've seen enough of those cheap, stretchy universal covers - they don't last, don't stay on the seat and end up costing you money.

What car models do your covers fit?

We make car seat covers for most popular vehicles that hard working legends drive. You can search by make, model and year on our website to see if we have products already made for your vehicle. 


Where are the Rugged Valley seat covers made?

New Zealand! Rugged Valley car seat covers are 100% made right here in little old New Zealand. Our factory is in a small town called Masterton, a couple hours north of Wellington. 

Take a tour of our factory here.

Who designs your products?

All Rugged Valley products are designed, manufactured and tested by our team in Masterton. We understand and know how tough Kiwis can be with their vehicle’s day in and day out. So, we design and test all of our products to stand up to the rigorous day in and day out thrashing tough Kiwis give them.

We love hearing your feedback on how we could improve our products, feel free to drop us a line!

How long do they last?

It kinda depends on what kind of work you do and just how rough you are on your vehicle. We have tested our products and they can withstand some pretty hard wear and tear for around 6 years.

Whilst the Rugged Valley Seat covers have a 2 year guarantee, some of our customers have seen them last for 8+ years!

Do you make custom car seat covers?

Yep! We offer a range of specialty canvas colours and you can also get them printed with your own logo or design.

To find out about our custom options click here.

Payments, shipping & returns

Shipping and delivery information

We ship our goods with New Zealand Couriers. Flat Rate shipping charges will be shown in the shopping cart.

For more shipping information click here.

What is your warranty policy?

We stand by our staunch 2-year guarantee for our seat covers because we truly believe in gear that works.

What is your returns policy?

If the product you’ve purchased isn’t what you were expecting, is the wrong fit / colour / design or you have changed your mind, you may return it within 30 days in original condition and packaging and exchange it for another product, store credit, or a refund back to your original payment method. You can read more about our Returns Policy here.

Do you have Afterpay?

We offer a range of payment options, including credit card and laybuy. Simply add your items to your cart and proceed through to the check out.

Still have a question?

  • If you can’t find the answer to your question above, please get in touch with our team!
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