PROTECT YOUR SEATS FROM DIRT, GRIME AND WATER.
Built for work vehicles, rural use and adventurers who don’t baby their gear.
Designed to fit well. No fussing and faffing.
Built to be thrashed, not babied.
Wears in, not out.
Over 300,000 hours of real-world use by tradies, farmers and adventurers — our canvas covers are still going strong.
Fast Dispatch
Custom Fit
2 Year Guarantee
We empower hard workers to get outside, ignore the elements and get the job done. With no nonsense gear that actually works.
We Kiwis are a fairly humble bunch. Except when it comes to a few things; Like winning rugby games, seeing fellow Kiwis succeed internationally and supporting local Kiwi made products.
The latter being something we at Rugged Valley are very proud of; our car seat covers are made right here in little ol' New Zealand. Made in our Masterton factory, by our local team who knows what a hard days work looks like.
The entire car seat covers manufacturing process; from the carefully tailored design, to the precision cutting and construction is 100% Kiwi Made. By real, honest Kiwis like yourself. Now that's pretty cool.
After getting a lot of requests for car floor mats, we started importing a range from Australia as we were unable to source material for these locally.
New Zealand conditions are brutal on vehicle interiors — mud, dust, salt air, wet dogs, tools, and long days on the job. That’s why Rugged Valley focuses on canvas car seat covers that are built to take a hiding.
Canvas seat covers aren’t a side category for us — they’re our core. Every Rugged Valley seat cover is designed to protect your factory seats from wear, stains and damage, while still fitting properly and looking good after years of use.
Our canvas car seat covers are engineered for:
We manufacture seat covers for front and rear seats, covering most popular makes and models in New Zealand — including Toyota, Ford, Mazda, Nissan, Holden, Suzuki and more.
And because these covers are made to be worked hard, every set is backed by our 2-year warranty.
No gimmicks.
No fashion fabric.
Just proper seat protection, done right.
@ruggedvalleynz
